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Why this year’s World Cup is so pricey

Americans are breaking the bank to attend the FIFA World Cup.

This year’s tournament is historically expensive for fans looking to support their favorite teams in person. Tickets for group stage matches routinely cost more than $1,000 in the months before tournament kickoff, reportedly even drawing the ire of President Donald Trump.

Ticket problems don’t end there. A number of states have launched investigations into whether FIFA misled fans over the location and quality of seats they bought to attend matches. Many fans who bought tickets on resale sites have fallen victim to ghost ticketing, in which resellers flog tickets they don’t actually have.

To get a better sense of it all, POLITICO talked to Florian Ederer, a professor of markets, public policy and law at Boston University’s Questrom School of Business — and a soccer super fan. He’s written extensively about World Cup ticket pricing and access during the tournament, and hopped on the phone the day before his beloved Austria takes on Spain in a knockout match Thursday.

This interview has been edited for clarity. 

Why are World Cup tickets so expensive this year?

Well, there are several factors in this. Number one is that this is the biggest sports event in the world. There's tremendous demand for it. It only happens every four years. FIFA basically has a monopoly on this biggest sports event, there's nothing that sort of can supplant it. You can't start a rival league or anything of that sort. Secondly, the event is being held in the United States and in Canada and in Mexico, in particular the U.S. and Canada. These are some of the richest countries in the world, they have also very, very, very large populations, and Mexico does too.

You also talk about another phenomenon, that FIFA has realized this is an opportunity to maximize profits. 

It has also adopted two additional things. One is price discrimination, which is that all the group stage matches of previous World Cups were all priced exactly the same. And here, FIFA has taken the approach, well, England vs. Croatia is a more interesting match than Algeria vs. Jordan, and so we're going to set prices higher for England Croatia than for Algeria Jordan.

They’ve also introduced dynamic pricing, so the price that I get charged for buying a ticket, even if it's the same ticket for the same game, is going to be different depending on when I buy. Basically like buying a ticket for an airline.

The third tactic that FIFA has engaged in — in addition to price discrimination, dynamic pricing — is that they've also done some very opaque supply management, where they've not made it clear at all as to how many tickets are actually available at any given time, and they've created a little bit this artificial scarcity where they want to keep fans in the dark as to whether they should buy now at higher prices, or just wait until the very end, and maybe get a good deal close to the start of a game.

Then there’s ghost ticketing and other practices out on the secondary market that sometimes leave fans outside a World Cup stadium arena with no tickets, even though they spent the money on a resale platform.

This is something that I think is separate from FIFA. I think the problem there is that the platforms have not used sufficient fines and punishment for resellers that are not fulfilling these promised transactions. The reason they are not fulfilling those transactions is because they resold those tickets for a potentially very interesting match already three months before, and then the prices increase even further, and then the temptation is, of course, to not deliver on that transaction, and instead resell it on another platform for even higher markups. And this is, of course, when these platforms should step in and say, look, you know, somebody was deceived here. We need to institute fines to keep those non-reputable sellers off our platforms.

Are there any steps the federal government could take to make things easier for consumers next time around?

I think there should be much clearer guidance that gives consumers information about how many seats are actually available and what are the prices, and then I think that's an issue of just consumer transparency and lack of deception that can absolutely pass with legislation. Similarly, with those ghost tickets, I think you should be able to hold the platform liable for these issues, rather than just any particular seller, and the platforms should have to compensate these buyers for other charges that they incurred. If I'm buying a vacation to Dallas to see Austria vs. Argentina, then I'm not just buying the ticket on a platform, but I'm making everything else reliant on that ticket.

FIFA President Gianni Infantino has defended the high cost of attendance in recent months, telling an audience at the Milken Institute Global Conference in California in May that the organization was applying “market rates” to its tickets.

“We have to look at the market — we are in the market in which entertainment is the most developed in the world. So we have to apply market rates,” Infantino said. “In the U.S. it is permitted to resell tickets as well. So if you were to sell tickets at the price which is too low, these tickets will be resold at a much higher price.” 

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© Getty Images

Why can’t we win it? Inside the Japanese embassy for Sunday’s World Cup opener.

Around a hundred Samurai Blue superfans crowded the Old Ambassador’s Residence at the Japanese embassy in Washington, on Sunday for a watch party marking its World Cup opener against the Netherlands.

The supporters — a motley group including erstwhile English teachers in Japan, state department workers and embassy staffers — lounged around a projector set in the building’s front room, plates piled high with nigiri. Drinking Kirin Ichiban lager and Asahi Super Dry, they winced when the Dutch team had the ball in the opposing third and burst into cheers and sang “Vamos Nippon” when Daichi Kamada’s header tied the game in the 89th minute.

“The World Cup itself is a competition,” said Masatsugu Odaira, the embassy’s minister of public affairs, at the watch party. “But from the perspective of policy and diplomacy, it’s a very good chance to connect people across borders.”

At the event, POLITICO spoke to soccer fans who are already excited about Japan’s growing diplomatic footprint and soft power projection. And they hope the World Cup will buoy that cultural momentum, stimulating tourism — one of the nation’s most lucrative sectors — and drawing eyes to Japan.

The World Cup is “just a visceral way to connect people who have not yet had the opportunity to travel to Japan to be swept up in the enthusiasm of an international competition,” said Andrew Wylegala, president of the National Association of Japan-America Societies.

Japan is already “at the top of its game” in terms of soft power projection, Wylegala added — and “soccer now fits in with that.”

Embassy staff wore pink shirts with the American and Japanese flags on the back. “Together We Bloom,” they read.

The end result, a 2-2 draw against the Dutch, the world’s eighth ranked international side, only added to their enthusiasm.

The women’s team has a far more prolific record. Fans still hark back to their 2011 World Cup final victory over the U.S., months after a massive earthquake and tsunami slammed the country.

But the men’s team has won just seven World Cup games in its history. Japan’s best-ever finish: The round of 16, where they’ve fallen four separate times.

But there’s hope that, this year, the underdogs could pull off an upset. From Ajax’s Takehiro Tomiyasu to Kamada, a Crystal Palace midfielder, the Samurai Blue have more than enough talent to compete with the sport’s upper crust.

Odaira’s hope for this year? “Oh, becoming a champion,” he said.

© Greg Svirnovskiy/POLITICO

Trump’s name purged from Kennedy Center

President Donald Trump’s name was removed from the facade of the Kennedy Center on Saturday, capping off the president’s longtime effort to assert control over the institution, one of Washington’s most iconic cultural landmarks.

In a Saturday court filing to the U.S. District Court for the District of Columbia, Matthew Floca, the Kennedy Center’s chief operating officer and executive director, confirmed work crews had removed “all physical signage” from the building and grounds “that purports to rename the Kennedy Center after President Trump or any individual besides President Kennedy.”

Workers, hidden behind a large white tarp, removed Trump’s name from the building’s white exterior early Saturday morning, after blowing past a Friday deadline due to what Floca cited as “weather-related delays.” The tarp remained in place on Saturday night.

The removal comes after U.S. District Judge Christopher Cooper ruled in late May that Trump’s rebranding of the performing arts center in his own name was illegal, contravening federal law that the center could only honor Kennedy and usurping authority from Congress.

In the weeks since, officials have removed references to Trump on the Kennedy Center’s website, issued new identification cards, edited employee email signatures and rescinded any trademark applications adding Trump to the institution’s name, Floca wrote in his filing. The restoration of the building’s original name followed denials Friday by both Cooper and an appeals court of last-ditch attempts by the administration and Department of Justice to stay Cooper’s May ruling.

A worker removes a letter from President Donald Trump's name from the wall of the John F. Kennedy Center for the Performing Arts in Washington, June 13, 2026.

It’s a stinging blow to the president, whose ambitious plans for the Kennedy Center included packing its board with loyalists and shutting it down for two years to conduct major renovations.

Cooper, an appointee of former President Barack Obama, also nixed the Kennedy Center’s closure in his May ruling, prompting Trump to angrily announce plans to transfer the institution back to Congress in a Truth Social post shortly after.

“Judge Cooper should be ashamed of himself!” he wrote. “Unless I am free to do what I do better than anyone else, bring this Institution back, physically, financially, and artistically, I have no interest in continuing what could only be a hopeless journey into “NEVER NEVER LAND.”

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© Tasos Katopodis/Getty Images

Republicans use World Cup to squeeze Dems on FISA extension

Republicans are pointing to the World Cup in their persistent bid to force Democrats to extend Section 702 of the Foreign Intelligence Surveillance Act. Millions of visitors from foreign countries have already begun their pilgrimage to the tournament, which kicked off this week.

“Hosting the World Cup is akin to having 78 Super Bowls in 38 days — a massive undertaking from a national security perspective,” the Senate GOP wrote in a post on X Friday. “Senate Democrats still let FISA 702 expire, hindering our ability to stop potential terror attacks before they happen.”

The law is all but certain to expire today as Congress remains in uproar over Trump’s appointment of Bill Pulte to serve as acting director of national intelligence. Efforts to secure a short-term extension in the House and Senate both failed Thursday.

And if a terrorist attack happened at the World Cup? “It would be a lot of finger-pointing,” Sen. Todd Young (R-Ind.) told POLITICO on Friday. “You should just pull out every stop right now to make sure that there are no problems.”

President Donald Trump announced plans to nominate the more palatable Jay Clayton for the full-time DNI job on Thursday, a choice that garnered immediate approval from Republican leadership.

Democrats, Trump wrote Wednesday on Truth Social, “are trying to take our national security hostage because of unrelated issues.”

But Sen. Mark Warner (D-Va.), the ranking member of the chamber’s Intelligence Committee, placed the blame for the stalemate squarely on Trump. Negotiations on a long-term extension were well on their way before Trump announced his Pulte pick.

“God forbid, as we move into the World Cup, that something would happen,” he told reporters Thursday. “But if something happens, it lies at the feet of the president.”

Young pushed back. The two-term senator disagreed with Trump’s call to tap Pulte for the interim nod, but he said Democrats are the ones passing up an opportunity to reauthorize the law.

“He could have also passed a 702 reauthorization that very night he uttered those words,” he said. “And he and others chose not to.”

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© Alex Slitz/Getty Images

Missouri NOT probing FIFA ticket prices — yet

Missouri is not launching a probe into pricing strategies employed by FIFA, a spokesperson from the state attorney general’s office told POLITICO, as several states playing host to World Cup matches take the organization to task for allegedly misleading fans.

Colbey Stosberg, public affairs specialist at the Missouri Attorney General’s Office, said in a statement that the office is instead focusing on “the unfortunate opportunity it creates for scammers to exploit travelers and match attendees.”

Missouri’s Arrowhead Stadium will play host to four games during the World Cup group stage, as well as a round of 32 matchup and a quarterfinal. Argentina will take on Algeria next Tuesday, Kansas City’s first game of the tournament.

“We haven’t received any complaints about purportedly deceptive pricing strategies yet,” Stosberg said. “If we do happen to receive those, we will review the complaint and determine any appropriate actions to be taken.”

On Tuesday, Texas Attorney General Ken Paxton announced a new investigation over allegations that FIFA misled fans into spending more money for seats with premium views, only to change the seating maps.

New York and New Jersey launched their own joint investigation into ticket pricing in May. And California Attorney General Rob Bonta sent a letter to FIFA, seeking information “to assess potential violations of California law.”

Freedom 250’s fair on National Mall highlights conservative groups

The nation’s conservative advocacy groups will be well represented at the Great American State Fair, a two-week-long exposition celebrating the country's 250th anniversary on the National Mall that is blessed by President Donald Trump and his allies.

The fair is organized by Freedom 250, a nonprofit set up by the president and his allies to promote the country’s semiquincentennial. Freedom 250 has clashed with — and overshadowed — America250, a bipartisan organization chartered by Congress a decade ago to prepare for the country’s anniversary.

Conservative organizations featured at the fair, according to a release sent on Friday by Freedom 250, include America Prays, a coalition of evangelical and other religious groups that calls for weekly prayer for the United States of America; the American Principles Project, a prominent political advocacy organization; and the Association of Mature American Citizens, which pitches itself as a rival to the AARP.

Joining them is Hillsdale College, a small Christian liberal arts school known for its conservative bent, and Focus on the Family, a prominent anti-LGBTQ+ ministry that describes its mission as one dedicated to fostering “marriages that go the distance, equip parents to raise great kids and put Jesus Christ at the center of homes worldwide.”

Some Democrats have charged that Trump has taken the bipartisanship out of the monumental anniversary. Rep. Jared Huffman (D-Calif.) in February said that the administration was working to “hijack the country’s 250th anniversary and sell access, hide his donors and rewrite history.” Also in February, Sen. Adam Schiff (D-Calif.) launched a probe into Freedom 250’s fundraising practices.

The fair will run from June 25 to July 10, “and transform the National Mall into a living showcase of America’s past, present, and future,” organizers announced on Friday.

"PRAY.COM is honored to be participating in the Great American State Fair as an opportunity to connect with people from across the country," Steve Gatena, founder and CEO of Pray.com — one of the lead organizers of America Prays — said in a statement. "Our mission is to grow faith and cultivate community through technology, and we look forward to sharing resources that support prayer, encouragement, and spiritual well-being.”

None of the other organizations immediately responded to requests for comment.

Painter Scott LoBaido, whose website promotes a print of New York City Mayor Zohran Mamdani blowing up Manhattan, will also be doing live art at the fair, according to the Friday release.

Organizers said more than 100 states and institutions will be represented with booths at the fair. The event is also drawing companies with no specific political affiliation, from C-SPAN to Meta and tractor company John Deere.

"Americans have been arguing at the dinner table for 250 years and somehow still showed up to the same Fourth of July party," Freedom 250 spokesperson Rachel Reisner said in a statement when asked about the conservative groups' participation. "We're not stopping now. The Great American State Fair, July 4 fireworks, the whole spectacular once-in-a-generation 250th anniversary blowout — it's happening, and your neighbor with the opposing bumper sticker is going to be standing right next to you, probably enjoying it just as much. Freedom 250 is a celebration for America — which, last we checked, includes all of it. Every single star on that flag. See you there."

But some states have chosen to sit out. Several — including Connecticut, Maine, Massachusetts, North Carolina and Oregon — will officially not be sending anyone to the fair, NOTUS reported Thursday. Freedom 250 is bringing in other institutions from those states, the outlet wrote.

In May, several musical artists dropped out of planned performances at the fair after learning of its ties to Trump, prompting the president to announce plans to hold a political rally instead, scheduled for June 24.

“It will be special at every level — A Rally to end all Rallies!” he wrote on Truth Social last week. “We don’t want singers with no talent, but big fees to put you to sleep, we’ve told them all to stay home. All we want is you, me, a few speakers, and the Greatest Music ever played, the same Music you have listened to for years!”

© Manuel Balce Ceneta/AP

Trump believes that we will win

President Donald Trump called the U.S. men's soccer team on Friday ahead of its opening matchup at the World Cup in Los Angeles, predicting big things for them and head coach Mauricio Pochettino.

“I just called to say you’re a fantastic guy, a fantastic coach,” Trump said. “I know all about your record and your success. And I know how great the players are. I think you’ve got a really good chance of going all the way.” The USMNT is ranked 17th in the world by FIFA, and oddsmakers rate them as +5000 shots to win it all.

Led by AC Milan star Christian Pulisic, the Americans will face Paraguay on Friday evening in LA’s SoFi Stadium.

Pochettino, who was joined byWhite House World Cup Task Force head Andrew Giuliani, told Trump “we are going to do everything to make proud you and all the people here in this country.”

Gretchen Whitmer wavers on a run for president in 2028

MACKINAC ISLAND, Michigan — Gov. Gretchen Whitmer said Thursday that she won’t run for president in 2028 — then backtracked on the statement later.

Whitmer's initial declaration appeared to remove a marquee name from Democratic primary contention.

“I think there will be a robust group of people running for president,” she told a Detroit television station. “I will not be one of them in 2028, I can tell you that.”

The two-term governor, long seen as a potential contender for the Oval Office, appeared at first to be one of the first major candidates to remove themselves from what’s expected to be a crowded field of candidates looking to succeed President Donald Trump.

Whitmer, speaking from the state’s annual policy conference in Mackinac Island, is barred from seeking another term as governor due to term limits.

She said she was looking forward to taking “a little bit of a break” and had spoken with Democrats Gina Raimondo and Pete Buttigieg, as well as Paul Ryan, the former Republican House speaker, for guidance on transitioning out of the political arena.

A few hours later, she walked it back.

During a panel discussion, she said she needed to "correct the record" on her earlier remarks.

“I never thought I would run for governor, so I guess I should know better,” she said.

Then she added: “Never say never."

Whitmer said during the panel that she hadn't intended to make headlines about her political career. “At this juncture, I’ve got nothing to announce.”

Whitmer’s initial statement that she would not run — ahead of the midterms, where her successor will be elected in the battleground state — did come unusually early in the political season. She has hinted before that she may not run for the presidency.

“One of the many reasons she would be a great president is because she is very focused,” said a person familiar with Whitmer's thinking, granted anonymity to candidly discuss her calculus, referencing her 2014 comments that she would not run for governor. “Sometimes she does change her mind."

Whitmer’s second term in office has been marked by a productive relationship with the White House, which some Democrats speculate could hurt her future political ambitions. She bristled when the president praised her during an Oval Office visit last April, and covered her face with blue folders as the press snapped photos.

But Whitmer has maintained that it has been beneficial for her state.

Trump announced a new F-15 fighter mission for suburban Detroit’s Selfridge Air National Guard Base several weeks later, a maneuver Whitmer’s office said could generate $850 million for Michigan.

“All the grief — this shows you why you put the people first,” she told POLITICO. “They see it, and it pays off.”

Adam Wren reported from Mackinac Island, Michigan.

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Colorado Democratic Party censures Jared Polis over Tina Peters clemency

Colorado Democrats censured Gov. Jared Polis late Wednesday for his decision to grant clemency to Tina Peters, a former county clerk who is serving a prison sentence after being convicted of allowing unauthorized access to voting machines in the aftermath of the 2020 election.

The two-term governor’s decision, which he made last week, “materially harmed the Colorado Democratic Party’s institutional credibility and efforts to defend democratic institutions and election integrity,” the party said in a statement.

“Colorado has spent years building trust in our elections and proving they are secure,” the party said. “At a time when democracy and voting rights are under attack across the nation, weakening accountability for someone convicted of undermining that trust is a mistake.”

Peters was sentenced to roughly nine years in prison in 2024 after being convicted of state charges of assisting in the breach of state election equipment. Peters allowed a man affiliated with Mike Lindell, a conspiracy theorist aligned with President Donald Trump, to access Mesa County election systems.

The state was forced to spend nearly one million dollars to replace it all, Secretary of State Jena Griswold said.

In the years since, her case has become a rallying cry for Republicans who continue to falsely insist that the 2020 presidential election was stolen from Trump. Trump himself has championed Peters’ cause.

“The Governor made this decision based on the facts of the case and what he believed was the right thing to do,” Eric Maruyama, Polis’ press secretary, said in a statement. “Sometimes the right thing isn’t the popular thing with everybody. Democracy is strongest when disagreement is met with debate and dialogue, not censorship.”

Polis shortened Peters’ sentence from nine years to 4.5, and she is eligible for parole soon. The governor, who has been careful to insist that his move to halve Peters’ prison term did not constitute a pardon, told CNN last week that the 2024 sentence was draconian and connected to Peters’ political beliefs.

“There should be no consideration of what we say — how unpopular it is, how inaccurate it is — in sentencing or in criminal proceedings,” he said.

But Democrats, including Polis’ potential successor in Colorado, were harshly critical of his decision.

Sen. Michael Bennet, who is running for the state’s governor post in November, told CNN this week that Polis’ “terrible” Peters decision would disqualify him from being considered for the open Senate seat should Bennet win.

“She is a stone-cold election denier,” Bennet said. “She’s never said anything other than that.”

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