How Instagram’s ‘PG-13’ Branding for Teens Unraveled
31 March 2026 at 21:00
The social media giant, under legal pressure from the Motion Picture Association, has retreated from its use of the movie rating in its marketing.
Instagram introduced Teen Accounts in 2024 in an effort to beef up privacy and address concerns about inappropriate content for teenage users.

© Loren Elliott for The New York Times
