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TikTok Creators and Brands Are Bracing for a Potential Ban
9 January 2025 at 18:01
Billions in advertising flows through TikTok, which could be banned in the U.S. as soon as Jan. 19. Brands and creators are racing to prepare.
Many creators on TikTok are urging fans to follow them to alternate platforms if the app is banned.
© J. Scott Applewhite/Associated Press
